Authentic Coaching for real Results


Since 1996 Perceval Associates, Inc. has advised top institutional fund managers, family offices and hundreds of private equity firms and hedge funds globally. We guide our clients to articulate their unique edge in relationship to the real world needs of their markets.

There’s nothing routine in today’s dynamic markets and economy, where changes occur daily. In an industry that attracts the best and the brightest, Perceval Associates, Inc. offers unparalleled experience and expertise in the field of money management and strategic message delivery, with a unique ability to quickly diagnose underlying barriers to success.

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Through assessment, analysis, consultation and coaching, we assist asset managers in identifying and implementing solutions that help their teams attract and retain capital. We do this by identifying and honing key elements of the message you deliver to your clients, establishing a consistent and compelling story that highlights your unique edge and then coaching your people to deliver that story in a clear, concise and compelling way. 

Skill Development and Coaching

The keys to successful selling, negotiating and client management

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  • A clear message, delivered consistently

  • Selling without selling

  • Authentic listening

  • Presentation coaching

  • Leadership and communications coaching

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Developing a Marketing and Sales Strategy

Finding, getting and keeping your client

  • Positioning

  • Messaging

Group Facilitation

Enabling the team to make effective decisions

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  • Demystifying group dynamics

  • Leading group process with clearly defined outcomes

  • Enabling and balancing diverse points of view

  • Providing leadership without taking the reins: empowering participants to assume responsibility